Book-ended by national and international “Food Days,” highlighted by a major mobilization on Trader Joe’s headquarters in Southern California, and spurred on by consumer and farmworker indignation over the continuing and stubborn refusal on the part of supermarket industry leaders Trader Joe’s, Publix, Ahold USA and Kroger to support the groundbreaking changes taking root in Florida’s fields, we convene the 2011 Supermarket Week of Action… coming to a grocery store near you!
Start organizing to take action in your community today!
The supermarket week of action (which will feature supermarket protests and campaign events from coast to coast) and the Trader Joe’s mobilization represent some of the first steps in a significant escalation of the movement to secure the supermarkets’ support for fair wages and humane working conditions in Florida’s tomato fields.
Visit the Student/Farmworker Alliance website for some preliminary action ideas, campaign background and inspiration; check back soon for more info. If you’re organizing an action or need resources, contact us!